Customer Case Study
Grupo Nutresa
Google Sites Intranet
“The introduction of the Steegle.One Suite has significantly boosted Grupo Nutresa’s capabilities in uniting its extensive team network, thereby elevating internal communication.” — Laura Michelsen Echavarria, Analyst of Consumer Intelligence for the Grupo Nutresa
Grupo Nutresa Elevates Internal Communications with Steegle.One News for Google Sites
Grupo Nutresa, a leading Colombian food processing conglomerate based in Medellín, stands as a beacon of culinary innovation and business excellence. Founded in 1920 as Compañía Nacional de Chocolates, it has blossomed into a formidable presence in Latin America’s food sector, with a diverse product range including cold cuts, biscuits, chocolates, coffee, ice cream, and pasta. With its strategic international expansions and a strong foothold in global markets, Grupo Nutresa exemplifies a blend of tradition and modernity in the food industry.
Challenges
In the face of its expansive operations across 14 countries and diversified product lines, Grupo Nutresa grappled with the complexities of internal communication and team coordination. The need for a secure, Google Workspace-integrated tool that could streamline communication among various teams while delivering up-to-date corporate news was paramount. With teams spread over multiple geographic locations, fostering a sense of unity and ensuring seamless information flow was a significant challenge.
Outcome
Grupo Nutresa’s collaboration with Steegle.One Suite for Google Sites marked a turning point in their internal communication strategy. Recognizing the need for a secure and efficient communication platform, they integrated Steegle.One News into their existing Google Workspace ecosystem. This integration not only provided the security and privacy Grupo Nutresa required but also enhanced the overall communication dynamics within the organization.
The Steegle.One Suite enabled the creation of a dynamic internal portal that facilitated real-time communication, collaboration, and information sharing across all departments and regions. It served as a centralized hub for news updates, and corporate announcements, ensuring that every team member, regardless of their location, stayed informed and connected.
Key Facts - Client Success Stories
Location: Grupo Nutresa – Headquartered in Medellín, Colombia, with operations spanning 14 countries and having over 50,000 users.
Industry: Food Processing (Offering a diverse range of products including cold cuts, biscuits, chocolates, coffee, ice cream, and pasta).
Solution Provider: Steegle.com – Expertise in Google Workspace solutions, providing Google Sites design and the Steegle.One Suite for enhanced internal communications. The tools were made available in the Spanish language to cater to the local needs.
Outcome:Successful deployment of Steegle.One News within Grupo Nutresa’s Google Workspace ecosystem. Development of a dynamic internal portal designed for efficient communication, collaboration, and the sharing of information across all departments and regions.
Impact: The introduction of the Steegle.One Suite has significantly boosted Grupo Nutresa’s capabilities in uniting its extensive team network, thereby elevating internal comContact Steegle: Contact Page
“Our partnership with Steegle has been transformative for our internal communications. The Steegle.One News perfectly aligned with our Google Workspace, providing a seamless, secure, and user-friendly experience. It has empowered our teams across different countries to stay connected, share vital information, and collaborate effectively. We have seen a significant improvement in team cohesion and information dissemination, which has been crucial for our operations in diverse markets. Steegle’s commitment to understanding and meeting our unique needs has been instrumental in achieving our communication goals.”
Laura Michelsen Echavarria
Analyst of Consumer Intelligence,
Grupo Nutresa
14 countries, diverse product lines — no unified internal communications platform
Teams spread globally with no real-time news or information hub
Needed Google Workspace integration and Spanish language support
Email and manual updates insufficient for a 50,000+ user global operation
Before Steegle.One
Steegle.One News integrated into Google Workspace — real-time, secure
Dynamic internal portal available in Spanish — 50,000+ users served
Laura Michelsen: 'significant improvement in team cohesion and information dissemination'
Steegle partnership described as transformative for global operation
After Steegle.One
The implementation of Steegle.One News for Google Sites has significantly empowered Grupo Nutresa in unifying its extensive network of teams. The platform’s robust features and seamless integration with Google Workspace have enhanced the company’s internal communications, fostering a more collaborative and informed workforce. This case study underscores the impact of tailored digital communication solutions in large-scale, multinational corporations like Grupo Nutresa, where effective communication is key to operational success and strategic growth.
Conclusion
Frequently Asked Questions
-
Grupo Nutresa — founded in 1920 and now one of Latin America's leading food businesses with products spanning cold cuts, biscuits, chocolates, coffee, ice cream, and pasta — has teams spread across multiple continents speaking different languages and operating in diverse market contexts. Keeping everyone informed, aligned, and connected while maintaining the security a large multinational requires is a genuine operational challenge.
-
Security, Google Workspace integration, and the ability to deliver content in Spanish to align with their primary operating regions. Laura Michelsen Echavarria described the Steegle.One News partnership as transformative — specifically because it aligned perfectly with Google Workspace, provided a seamless and secure experience, and empowered teams across different countries to stay connected and collaborate effectively.
-
It creates a dynamic internal portal within Google Workspace where news, updates, and corporate announcements are published in real time. Every team member, regardless of location, sees consistent, current information from the same source.
-
Everything stays inside Grupo Nutresa's own Google Workspace environment. No external platform holds internal communications or corporate data, and the company's own Google security governance applies throughout.
-
Laura Michelsen Echavarria was specific: significant improvement in team cohesion and information dissemination, crucial for operations in diverse markets. For a conglomerate where brand values and operational standards need to translate across 14 countries, a communication platform that genuinely connects teams is a measurable business advantage.
-
Yes. If a large food conglomerate needs custom reporting tools, a multilingual content workflow, a regional operations dashboard, or integration with HR or procurement systems — those can be built inside Google Workspace using AppSheet or Apps Script.
-
A multinational with 50,000-plus employees generates an enormous volume of internal content across multiple languages and regions. AI tools like Gemini can help staff find the right information quickly — but only when that content is well-organised, current, and trustworthy.
Other hospitality, food & retail organisations using Steegle.One
Many more hospitality and food organisations use Steegle.One — these are the clients who've shared their story.
Beyond Meat
Food manufacturing — 1,200 global users, North America, Europe, Asia
Metz Culinary Management
Multi-site hospitality & facilities management — 15,000 staff, 300+ sites
Frette
Luxury linen & retail — global workforce, 500 staff, 3 years running
Explore the Hospitality Intranet hub →
Food, hospitality intranets on Google Workspace
Other multinational organisation using Steegle.One
Many more multinational organisations use Steegle.One — these are the clients who've shared their story.
Beyond Meat
Food manufacturing — 1,200 global users, North America, Europe, Asia
Frette
Luxury linen & retail — global workforce, 500 staff, 3 years running
Kinship
Pet care & consumer tech — Mars Petcare subsidiary
Contact Us
Looking for an intranet solution for Google Workspace?
Since 2008, we here at Steegle.com have been delivering intranet development solutions for Google Sites. We have developed Steegle.One intranet system which builds directly to Google Sites for Google Workspace.
As a certified Google Cloud Partner, we specialize in Google Workspace based solutions. Give us a call at US +1 (302) 672 3007 or UK +44 (207) 871 502 or contact us today to view a demo of our intranet solutions, and see how it can help increase employee productivity and save time and money. Click below to learn more about the Steegle.One Intranet solution.