Customer Case Study
Frette
Google Sites Intranet
“Three years on, the Steegle.One solution continues to be a cornerstone of our vibrant, interactive hub for our global team, significantly enhancing our communications and employee experience.” — Grisette Lizardo
Revitalizing Global Communications with Steegle.One Suite for Google Sites
Established in 1860, Frette epitomizes luxury in the bedding and fine linens industry, with a storied history of serving royalty and the elite. As a beacon of excellence in craftsmanship and quality, Frette has expanded its collection to include an array of home decor items, making its mark in prestigious retail locations such as Harrods, Bloomingdales, and Saks Fifth Avenue. In the realm of luxury goods, particularly within the fashion industry, Frette has continually innovated while maintaining its heritage, setting the bar high for luxury linens worldwide.
Challenges
Maintaining cohesive internal communication within Frette’s global presence posed a significant challenge. The need for an employee intranet for the luxury bedding industry that could deliver engaging, dynamic content without extensive manual intervention was clear. The Human Resources team, tasked with unifying a dispersed workforce, required a global intranet solution that was both efficient and secure, aligning with the unique demands of the luxury goods sector.
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Outcome
The collaboration with Steegle to revitalize Frette’s intranet platform was pivotal. Through the implementation of the Steegle.One Suite, Frette developed an employee experience intranet that not only captivated but also functioned seamlessly across its global operations. This intranet solution for dispersed workforces incorporated:
An advanced employee directory for global companies, facilitating better connectivity and collaboration.
Intranet news sections to keep staff updated on company and industry developments.
Intranets with shout-outs or recognition features, building a culture of appreciation and achievement.
File libraries for intranets, ensuring essential resources were readily available to all employees.
Utilization of Google Sites intranets, specifically chosen by Frette for its robust security and integration capabilities.
Outcome
Frette’s intranet was further enhanced with:
Customization options for branding that resonates with the aesthetics of the fashion industry.
Advanced security features, crucial for protecting sensitive information in the luxury goods market.
Integration with existing tools, such as G Suite, streamlining operations and communication.
Scalability to support Frette’s growth and expanding global footprint.
A mobile-friendly design, accommodating the diverse ways global employees access the intranet.
Key Facts - Client Success Stories
Client: Frette (global luxury linens and home decor)
Industry: Luxury Retail
Location: Monza, Italy, with global operations and a worldwide retail presence.
Challenges: Dispersed workforce communication. Need for a dynamic, engaging intranet for internal comms. Security is paramount.
Size: 500 employees
Solution: Partnered with Steegle.com, Implemented Steegle.One Suite for Google Sites
Outcome: Revitalized global intranet
Improved communication and employee experience
Key Features: Global employee directory News, Forums & updates. Employee recognition Secure file sharing Brand-aligned design. Google Workspace integration global workforce communicationContact Steegle: Contact Page
“Partnering with Steegle has revolutionized our approach to internal communications. Over the last three years, their expertise has transformed our basic Google Site into a dynamic, interactive hub, fostering a stronger connection among our global workforce. The versatility of the Steegle.One Suite, combined with Steegle’s consistent support, has been key to the enduring effectiveness of our intranet. Their dedication to improving our digital workspace and deep knowledge of the Google Workspace environment have proven them to be an essential ally for Frette.”
Grisette Lizardo
Human Resources Generalist (Intranet Lead),
Frette
“As the Global HR Director at Frette North America, the Steegle.One Suite intranet has transformed our global communication and culture. It’s been crucial in uniting our team by highlighting company news, enforcing brand standards, and celebrating achievements across the globe. The platform allows easy access to brand files, ensuring everyone is aligned with our core values, regardless of location. Over the years, this has significantly improved staff role clarity and fostered a deeper understanding of our brand. It’s especially rewarding to see our employees take pride in their work and receive recognition. The intranet has proven to be an invaluable tool for building a connected and informed global workforce.”
Samantha MacConnell
Global Human Resources Director,
Frette
Before Steegle.One
Basic Google Site — static, no dynamic content, manual HR intervention needed
500 global employees with no engaging, cohesive internal platform
Luxury brand requiring intranet reflecting its prestigious visual identity
HR team unable to deliver dynamic content without constant manual effort
Steegle.One Suite: global directory, news, recognition, file library
Fully brand-aligned design — Frette's visual identity from the ground up
Grisette Lizardo: 'cornerstone of our global communications for 3+ years'
Samantha MacConnell: 'improved staff role clarity and brand understanding globally'
After Steegle.One
Conclusion
Frette’s initiative to overhaul its internal communications with Steegle’s expertise highlights the critical role of modern intranet solutions in enhancing employee experience and operational efficiency. The Steegle.One Suite for Google Sites stands out as a premier choice for companies, especially in industries like fashion, seeking global intranet solutions that offer customization, security, and scalability. Frette’s journey from a traditional intranet to a dynamic, engaging platform underscores the importance of adopting technology that supports a connected, informed, and engaged global workforce.
Frequently Asked Questions
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Luxury brands carry a visual identity and cultural standard that permeates everything they do — including internal tools. Frette, established in 1860 and synonymous with premium linens at Harrods, Bloomingdales, and Saks Fifth Avenue, needed an employee intranet that reflected that heritage. With 500 employees across global operations, the HR team also needed something that could deliver engaging, dynamic content without constant manual intervention.
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An advanced global employee directory, a news section that keeps staff updated across time zones, recognition features that celebrate achievements, easy access to brand files and guidelines, and above all — design that resonates with the brand's aesthetic. Global HR Director Samantha MacConnell described all of these as crucial to improving staff role clarity, reinforcing brand standards, and fostering a deeper understanding of brand values globally.
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Customisation is built in from the ground up. For Frette, that meant a platform designed to reflect the brand's aesthetic — not a template with a logo added. Intranet Lead Grisette Lizardo described it as a vibrant, interactive hub that over three years has remained a cornerstone of global team communication.
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Everything is anchored inside the company's own Google Workspace. No external platform holds employee data, brand assets, or internal communications. Google's native security and access controls apply throughout, and the mobile-friendly design ensures access across time zones without creating security gaps.
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Grisette Lizardo was explicit — three years on, the solution continues to be a cornerstone of Frette's global communications. Steegle's ongoing support has been key to its enduring effectiveness. For a luxury brand that needs its digital workplace to evolve alongside the business, a partner who remains engaged years after go-live is as important as the initial build quality.
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Yes. If a luxury retailer needs a custom brand asset management workflow, a seasonal campaign briefing tool, a multilingual communications system, or a supplier relationship tracker — those can all be built inside Google Workspace using AppSheet or Apps Script.
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Luxury brands generate significant internal content across collections, regions, and functions — brand guidelines, product training, operational procedures, HR policies. AI tools like Gemini can help staff find what they need quickly regardless of location — but they need well-organised, current content to work from.
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Contact Us
Looking for an intranet solution for Google Workspace?
Since 2008, we here at Steegle.com have been delivering intranet development solutions for Google Sites. We have developed Steegle.One intranet system which builds directly to Google Sites for Google Workspace.
As a certified Google Cloud Partner, we specialize in Google Workspace based solutions. Give us a call at US +1 (302) 672 3007 or UK +44 (207) 871 502 or contact us today to view a demo of our intranet solutions, and see how it can help increase employee productivity and save time and money. Click below to learn more about the Steegle.One Intranet solution.